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My mission is to liberate the productive capacity of professionals. I believe that your time allocation should enhance your quality of life, not detract from it.
Productivity Strategist and Coach for Family-Focused Executives
...and a wife, mum and ex workoholic
As a wife of 10 years and a mother to three amazing children, I know firsthand how easy it is to get caught up in the endless demands of work and life. But I also know that with the right strategies and systems in place, you can create a life where work supports your family and personal goals, rather than work detracting from them. My goal is to show you how to create that harmony through personalised productivity strategies that honour your unique circumstances.
My family is at the core of everything I do. I believe that success isn’t just measured by career milestones, it’s also about being present for the people who matter most. I’m here to help you live a life that’s not just successful but fulfilling.
I’m not a guru, and I don’t claim to have all the answers. I’m a work in progress, just like you. My journey to building a life of aligned productivity hasn’t been linear. (Is anything actually linear though?). I’ve made mistakes, I’ve been overwhelmed, and I’ve had to start over more times than I can count. But those experiences have made me who I am today, a coach who deeply understands the pressures of leadership, the demands of family, and the desire for personal growth.
In 2023, I was diagnosed with dyslexia, and this revelation transformed my approach to productivity. It transformed how I see the world. Instead of a limitation, I realised that Dyslexic Thinking is my superpower and that I’ve been using it all along. It helps me see the bigger picture, solve complex problems creatively and quickly, and manage time in ways that neurotypical approaches often miss. I bring this unique lens into my work with clients, turning challenges into innovative solutions.
For years, I’d struggled with things like time blindness, where I would lose track of time or have difficulty estimating how long tasks would take. I would struggle a lot in private. Reading, writing and articulating my thoughts were a constant car crashes in my mind. Dyslexia made it challenging to organise SIMPLE tasks, but once I understood my brain’s unique wiring, I saw that my struggles were also my strengths.
I often see solutions that are missed by neurotypical people. I spot patterns, simplify complex problems, think in big-picture terms and build steps towards it. While many productivity systems are designed with neurotypical brains in mind, they often fail to account for people who process information differently. That’s where I step in. My experience with Dyslexic Thinking has helped me craft systems that work not just for people who think like me but for anyone looking for a fresh, innovative way to approach their work and life. /
This ability to solve complex problems through creative and strategic thinking has become a cornerstone of my coaching and consulting work. It allows me to help clients see beyond their current obstacles and embrace solutions that might otherwise be overlooked.
Specialities
Business Strategy · Critical Thinking · Strategic Collaboration · Agile · PRINCE2 · Strategic Planning · Executive Coaching · Coaching · Presentation Skills ·
DISC Behavioral Profiling (Certified) · Leadership Training & Development
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MY STORY
I don't just focus on traditional productivity models that rely on rigid structures and endless to-do lists. I embrace Dyslexic Thinking, innovative problem-solving, and strategies tailored to how your brain naturally works. Challenging conventional perspectives and showing that different ways of thinking lead to better, more efficient results is priority
Many high-performing professionals with complex, multi-layered responsibilities (career, business, family) find traditional productivity advice frustrating because it doesn’t account for how they actually process information. If you’ve ever struggled with structuring your time, retaining focus, or feeling overwhelmed by details, the problem isn’t you, it’s the system you’re using.
MY BIGGEST POWER MOVE
My career spans over various roles. One being the fastest growing at a London-based EdTech Unicorn, where I’ve led key business transformation initiatives and coached teams to enhance operational efficiency and strategic project execution. I’ve helped 80 + managers across various sectors, including hospitality, charity, and startups, step into higher leadership roles. Through my current role, I’ve partnered with organisations like Balfour Beatty, Save The Children, and Goldman Sachs, (just to name a few), to coach, guide and teach executives through periods of rapid growth to bring meaningful, sustainable change.
While this experience strengthened my understanding of leadership, strategy, and the fast-moving tech world, it also taught me that professional life does not have to define us. It plays a role in how we provide for ourselves and our families, but it doesn’t need to consume us and literally take our breath away. This belief has shaped the foundation of ADVANCEDHQ™, to help others thrive at work without forgetting what’s truly important to you on a personal level.
My track record
here is...
Imagine sitting down at your desk on a Monday morning, but instead of feeling overwhelmed by an endless to-do list, you’re empowered by a clear, strategic plan that reflects your highest goals. Picture your days running smoothly, your family time truly being family time
and your business or career thriving because everything is working together.
That’s what it’s like to work with me.
Through the ADVANCEDHQ™ Programme, we’ll dive into your specific needs and challenges to craft a customised strategy that works for you. This isn’t about cookie-cutter productivity hacks, it’s about creating a life where every action you take aligns with your personal and professional goals. Our journey together begins with understanding where you are now, then building the systems you need to get where you want to be.
Whether you choose the 6-month ADVANCEDHQ programme or one of my 2 Day intensives, I’ll guide you every step of the way, ensuring that your career, business, and family life are all thriving in harmony.
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what it's like
Flipping the Script on Productivity – Instead of just doing more, we focus on doing less, but better. Much like how pqbd highlights the power of flipping perspectives, we reshape your approach to productivity so that it works for you.
Pattern Recognition & Systems Thinking – Dyslexic thinkers excel at seeing the bigger picture, making connections, and problem-solving. ADVANCEDHQ™ helps you apply this strength to build a productivity system that’s intuitive, sustainable, and in alignment with your goals.
Strategic Flexibility – Much like how the pqbd letters can be flipped yet remain the same fundamental shape, your productivity strategy needs to be adaptable. Rigid systems don’t work for people juggling high-level responsibilities. Instead, we build systems that move with you, not against you.
Doing More with Less Effort – Dyslexic minds often find shortcuts, innovations, and efficiency hacks that others miss. ADVANCEDHQ™ builds on this natural ability, helping you structure your work in a way that maximises output while minimising mental overload.
If you’ve ever felt like traditional productivity methods weren’t built for the way your brain operates, that’s because they weren’t. ADVANCEDHQ™ exists to change that.
How my Dyslexic Thinking Influences ADVANCEDHQ™:
When you're ready to dive deeper and truly transform your productivity and alignment across all areas of your life, these paid services are designed to offer maximum impact.
I work with both the problem and the person because one without the other leads to imbalance. It’s all well and good smashing it in your career, but are you okay while smashing it? Through my experience with CEOs, leaders, senior managers, and founders, I’ve come to realise that 20% of what they bring into our sessions is about their personal lives, the whirlwind of everything happening around them. 20% ends up having a negative impact on the work. Once we clear that storm, it unlocks the clarity needed to address the other 80%, where strategy and consultancy take centre stage.
To always view you in two parts, the person and your business. By addressing both, we create a synergy that empowers you to not only work effectively but thrive in every area of your life with the time you have.
When we get to the business side, I take an objective, approach to your challenges, guided by your unique vision as an owner, leader and a professional. By identifying strategic opportunities and making intentional adjustments through business analysis tools, I ensure your energy is focused on what truly matters. This leads to sustainable, aligned growth without the wasted effort.
Addressing the person first creates space for aligned strategy to flourish. Fear of success, self-doubt, and mindset hurdles can be just as detrimental as operational inefficiencies, and I’ve seen how these personal challenges often hold back even the most accomplished professionals.
